Screensaver is a program that is installed on a PC and displays a picture on the monitor after a certain time of inactivity of the computer. There are many types of screensavers, ranging from images of wildlife and ending with a logo of a company.
A special program called a screensaver can decorate any computer. The screensaver displays a static or animated picture on the monitor screen after a certain time of inactivity of the PC. Initially, this program had a different task: it prevented overheating and burnout of cathode ray monitors by reducing the load while the user did not touch the mouse and keyboard buttons. Modern computers equipped with LCD and plasma monitors no longer need such protection, but screensavers are still popular as a decoration for a computer.
There are a lot of screensavers on the Internet today. It is not so much the quantity but the variety of existing pictures that amazes: you can download not only abstract 3D graphics to your computer, but also a vivid image of wildlife, strikingly similar to the original. The user himself decides what it is more pleasant for him to look at - a natural landscape or a geometric figure shimmering with all the colors of the rainbow.
How else you can use screensavers
A screen saver or screen saver can not only delight the user's eye, but can also be successfully used for business purposes. Considering that this type of product is in great demand on the Internet, you can create a stylish, harmonious and unique screensaver, which, moreover, can carry an advertising message and work for the image of a brand or organization, especially if it is designed for the target audience of this brand. The owners of the company are able to effectively influence their potential customers, spending a minimum of money on its distribution.
Tasks solved by the screensaver
Creation of an element of corporate culture. A screensaver with elements of the corporate identity of the organization - a slogan, motto or with a corporate identity allows not only to form an internal ideology, but also to make a favorable impression on customers. After all, a single screensaver on the monitors of all PCs in the office has more far-reaching plans than a simple single corporate identity, or even an exhibition of the most intricate pictures on PC screens.
Advertising creation. An advertising screensaver can either directly advertise any product or service, or serve as a platform for brand image advertising.
Website promotion. A user looking for a screensaver to download can increase the traffic of the resource and form its permanent target audience. At the same time, the site owner can create a thematic screensaver, or he can offer a program that is neutral in relation to the topic of his resource. A large selection will greatly contribute to the promotion of the website and its promotion.
